The Fame Formula™ 6-Month Coaching Experience

Build Your Authority. Amplify Your Influence. Monetize Your Expertise.

You’re exceptional at what you do—but you’re still the industry’s best-kept secret.
You’ve built success quietly, and now it’s time for the world to know your name, your story, and your value.

Success doesn’t happen in isolation — it happens with intention.
And in today’s world, visibility is the new currency.

That’s where The Fame Formula™ comes in — a 6-month, done-with-you coaching experience that helps dentists, entrepreneurs, authors, influencers, and thought leaders go from hidden expert to household authority.

Because visibility isn’t just about being seen — it’s about being remembered.

The Pain Points We Solve

You’re brilliant at what you do, but your brand doesn’t reflect it.
You’re not getting recognized, featured, or paid at your true value.
You’ve outgrown your DIY marketing and crave direction that converts.
You’re missing the systems and support to turn credibility into cash flow.
You know your network should be your brand power—but don’t have the visibility to expand it.

For many busy entrepreneurs like you, attempting to implement all five of these strategies single-handedly could result in unfinished work and leave you in the same position as you currently are.

If you desire guaranteed outcomes it's time to hit the easy button....

Your 6-Month Fame Formula™ Journey

The 5 P’s That Turn Experts Into Authorities

When you work with me, you gain access to proven strategies that have helped entrepreneurs become industry icons. Here’s how we make it happen:

Month 1: Position & Profit Setup 
Month 2: Publish
Month 3: Promote
Month 4: Pitch
Month 5: Profit
Month 6: Platform Integration

Month 1: Position & Profit Setup — Your Authority Blueprint

We start by building a solid foundation, your personal brand, positioning, and profit plan.

Define your niche, brand message, and visual identity.
Optimize your website, social media, and funnels.
Create done-with-you marketing assets that convert visibility into income.

You’ll walk away with your complete authority positioning and monetization system—your brand’s foundation for future growth and exit value.

Month 2: Publish — Become the Voice of Your Industry

We help you publish your expertise in multiple formats.

Develop your signature book, lead magnet, or keynote framework.
Prep to host your own podcast or become a guest expert.
Craft the thought-leadership story that defines your authority in your space.

You’ll walk away with a clear content platform and media strategy that gets your voice heard everywhere.

Month 3: Promote — Grow Your Visibility & Influence

Visibility isn’t just about showing up—it’s about being remembered.

Create a powerful content strategy that boosts engagement and trust.
Grow on social media, podcasts, and digital stages.
Establish yourself as the consistent voice your audience can’t forget.

You’ll walk away with a clear visibility plan that drives attention, leads, and long-term recognition.

Month 4: Pitch — Get Featured & Booked

It’s your time to shine.

Create your Media Magnetizer™ press kit and pitch scripts.
Land podcasts, TV, print, and digital media appearances.
Learn how to network with journalists, influencers, and producers.

You’ll walk away with a press and PR system that keeps your name in the media and your schedule full.

Month 5: Profit — Monetize Your Momentum

Turn your influence into consistent, scalable revenue.

Develop sponsorships, speaking offers, and brand collaborations.
Create high-ticket offers aligned with your authority.
Learn to leverage your brand equity as part of your exit strategy.

You’ll walk away with a sustainable income model that multiplies your visibility and business value.

Month 6: Platform Integration — Launch Your Legacy

We connect every piece of your authority ecosystem—your brand, book, podcast, media, and funnels.

Launch your new brand publicly across all platforms.
Integrate your entire strategy for automated lead flow and visibility.
Build your “Fame Ecosystem” — the framework that keeps working long after coaching ends.

You’ll walk away with a cohesive brand that continues attracting media, opportunities, and income—even after you graduate.

Personal Branding & Positioning

Create a strong recognizable brand that sets you apart from your competitors and attracts the right customers. Enhance your knowledge about how you can define what your brand stands for and what message you want to communicate to your customers. With my videos and workbooks, you can start attracting a niche targeted audience and discover how to make an irresistible sales offer that they simply can't refuse.

LEARN MORE

Strategy 2: Maximizing & monetize your Social Media

Gain valuable insights and tips on how you can avoid common social media mistakes and strategically build a strong online presence.

Learn insider secrets on how you can use social media and the multiple distribution channels available to help you reach a larger audience, establish yourself as an expert in your field, and ultimately, drive more revenue for your business.

LEARN MORE

Strategy 3: EBooks to Profits

Writing a book is a great way for entrepreneurs to brand their business, increase their credibility, and reach a wider audience. That’s why to date, I’m on my 7th book! So why wait? Watch and follow videos that demonstrate my exact step by step book writing process to help you start writing your book and finally become the author you’ve been dreaming of becoming.

LEARN MORE

Strategy 4: The Magic of Media

Boost Your Business Visibility and Elevate Your Brand By Getting Booked In The Media! You could consider working with a PR firm to help you get media coverage but that could cost you up to $5,000-$7000/month! Instead, I’m going to teach you exactly how to save a little money by reaching out to the media yourself and how to pitch your print media, tv, and radio segment ideas to get you BOOKED!

LEARN MORE

Strategy 5: Network, Pitch & Seal the Deal

Networking and making connections with influencers and celebrities is essential to monetizing your brand and attracting new clients. Landing a music legend as my first celebrity client in the first year of my business in 1998 helped open even more doors and completely changed my life. In today’s digital age, the power of social proof and endorsement is more important than ever. By leveraging the popularity and influence of influencers and celebrities, you can give your brand the boost it needs to stand out from the crowd. 

LEARN MORE

SCHEDULE A DISCOVERY CALL

I would love to help you build your celebrity brand!

Dr. catrise austin

Why Work With Dr. Catrise Austin & The Celebrity Branding Team

You’ll be personally coached 1-on-1 by Dr. Austin—featured on The Today Show, Dr. Oz, and Entrepreneur Magazine.

Done-with-you support from a full creative and PR team that executes alongside you.
Real strategies, real results—no fluff or guesswork.
Systems that increase your brand equity, helping you scale and prepare for your future exit.

But that's just the beginning - get ready to unlock even more exclusive benefits as a member of our elite community of successful entrepreneurs

As part of your VIP Platinum Experience Membership, you'll also gain access to my team of expert Fame Formula professionals who will work closely with you to bring your celebrity entrepreneur blueprint to life. With their specialized knowledge and hands-on approach, you'll receive the support you need to get noticed and build your brand.

Marketing Automation Planning and Coaching Session:

You'll meet with my personal marketing director Kae Whitaker to discuss your internet marketing and sales automation strategy to help you find your target market, nurture them, and convert them into loyal repeat customers!

Reels Workshop: Create High Performing Reels with Monty Lans

The technical side of reels (What the buttons are)

The science of a reel (What makes a reel perform well)

Simple, yet effective reel ideas for any niche

How to do cool hooks and transitions that capture and sustain your audience's attention.

How to find trending audios and make trends relevant to your niche

How to batch reels content for the week

Pitch Without Fear Coaching Sessions

The Pitching Expert & certified life coach and pitch coach with over ten years of experience. His superpower is transforming the shy and introverted into pitching powerhouses. Michael has a BA in Communications and resides in Northern New Jersey with his wife and three children.

Access to the
"Never Settle Academy" with Mario Armstrong

Learn the strategies and tools you need to get brand sponsorship money.

I have personally secured over $3 million in brand sponsorships, from brands like Capital One, Ford, Wix, AT&T, Zenni, Target, and more.

I am serious about your success, and getting your dream ideas funded through brand sponsorships. In this course, I'll teach you everything I know.

Here are a few more testimonials from some of my clients:

Dr. Jeremy Manuele

Orthodontist

Dr. Jeremy Manuele—widely known as the Vegas Ortho Doc—is on a mission to educate both professionals and the public about the power of skeletal expansion. As a board-certified orthodontist with a passion for airway health, he’s stepping boldly into the spotlight with a national message and a market-shifting solution: MARPE360.

READ JEREMY'S STORY

Elijah Desmond

Serial Entrepreneur | Co-CEO of Dental Pitch Brokerage | #1 Bestselling Author | Industry Influencer

Elijah was already a powerhouse on stage—but as he launched Dental Pitch Brokerage, he needed to build a brand that positioned him as both a thought leader in dental M&A and a serious business dealmaker. He came to us with bold energy and an even bolder mission: make waves in the media—and fast.

READ ELIJAH'S STORY

What You’ll Walk Away With

Clear brand position and authority statement
A book, podcast, or lead magnet that amplifies your credibility
A done-with-you funnel and social strategy that generates leads
A full PR and media kit to get featured and booked
A monetization blueprint for long-term revenue
A powerful network of visibility and brand relationships
A brand that adds measurable value to your exit strategy

Here are a few more testimonials from some our my clients:

Derek Leonard

The Dental Startup Guy™️ | Author of Startup 101: Ignite Your Practice

When Derek Leonard launched his mission to revolutionize how new dental practices are born, he wasn’t just stepping into consulting—he was igniting a movement. Known across the industry as *The Dental Startup Guy™️, *Derek turned his passion for practice-building into a national blueprint that’s transforming the careers of new grads, associates, and retiring dentists alike.

READ DEREK'S STORY

Dr. Yvonne Beckford

"The Ageless Smile Doc™”

Before joining The Fame Formula™ Coaching Experience, Dr. Yvonne Beckford was known for her accomplished career in dentistry and her passion for wellness and longevity. Yet her message and visuals were fragmented. With multiple ventures—from dentistry and retreats to lifestyle coaching—her audience didn’t have a clear understanding of who she was or how all the pieces connected.

READ DR. YVONNE'S STORY

Are You Ready to Own Your Authority?

You don’t need to be famous — you need a framework that works. Let’s position your expertise, publish your story, and profit from your influence.

Because in this new economy:

Visibility is the new currency.
Your network is your brand power.
Your brand is your exit strategy.
Apply Now for Your 1-on-1 Discovery Call

Limited Spots Available for This 6-Month Done-With-You Program